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Industries

Direct mail programs built for the way your industry sells

A real estate farm, a dental new-patient offer, a restaurant menu mailer and a nonprofit appeal are different mailings with different lists, formats and cadences. Each industry page describes the program that works in that field, what it costs, and which of our services it uses, so you start from what already works rather than from a blank postcard.

A just-sold real estate postcard with a home photo lying on a kitchen counter beside house keys Real EstateJust listed and just sold postcards to the 200–500 homes around the property A dental practice new patient postcard with a smiling family photo beside a toothbrush on a bathroom counter Dental & OrthodonticNew patient special postcards to households within 3–5 miles A folded restaurant takeout menu mailer with a pizza photo and coupons on a kitchen counter Restaurants & FoodEDDM menu mailers (11×17 folded or 8.5×11) with coupons An HVAC tune-up offer postcard on a doormat in front of a suburban home Home ServicesSeasonal tune-up and inspection offers (spring and fall for HVAC) A clinic welcome letter and appointment card on a desk beside a stethoscope Healthcare & MedicalNew patient and "now accepting patients" postcards by household type A stack of oversized political campaign mailers with a candidate photo and a vote-by date Political & Advocacy6×11 and 8.5×11 voter-file postcards by segment and precinct A nonprofit fundraising appeal letter with a reply card and return envelope laid out on a wooden table Nonprofit & FundraisingAnnual and year-end appeal letters with variable ask strings A grand opening sale postcard for a retail shop with a coupon code, lying on a store counter Retail & Local BusinessGrand opening EDDM, two drops, to every route within 3 miles A financial services letter with a rate offer and a seminar invitation postcard on a desk beside a calculator Insurance & Financial ServicesMedicare Advantage and supplement letters for the Annual Enrollment Period An automotive service reminder postcard with a car photo and an oil change coupon on a workbench AutomotiveSales event mailers with variable offers per household and vehicle A branded product postcard and a small lookbook catalog beside an open shipping box E-commerce & DTC BrandsAbandoned cart and browse retargeting postcards Versions of the same branded postcard for several store locations laid side by side on a conference table Franchise & Multi-LocationLocked brand templates with per-location variable fields

The numbers

Why every one of these industries still mails

~5%average response to prospect lists in ANA response-rate studies, against about 1% for email
~9%average response when mailing existing customers (house lists), per the same studies
$0.26EDDM postage per piece to every door on a carrier route, no list and no permit
2 daysfrom approved proof to the USPS stream, on every standard job

Answers

Industry questions

Which industries use direct mail the most?

Real estate, home services, dental and medical practices, restaurants, insurance and financial services, nonprofits, political campaigns, automotive and retail, in roughly that order, plus e-commerce brands that have adopted mail as a performance channel. Each has a program that works, described on its page.

Do you have templates and offers for my industry?

Yes. Every industry page links to templates sized and written for that field, with the offers, formats, lists and cadence that produce results there. A quote request with your industry named gets a recommended program with it.

Can you handle compliance-sensitive mail?

Yes. Healthcare mail is produced under a business associate agreement, financial and insurance pieces carry the disclosures your compliance contact approves at proof, and political mail carries the required disclaimers and is entered as USPS Political Mail.

Get a quote in minutes

Tell us your industry. We will send the program with the quote.

Send the size, the quantity and where it is going. You get a written all-in quote — printing, mail processing and postage — usually within a business hour, with no obligation.

Written, itemized quote — usually within a business hour. No obligation, and we never sell your information.

Get a quote in minutes

Tell us what you want to mail. We will price it today.

Send the size, the quantity and where it is going. You get a written all-in quote — printing, mail processing and postage — usually within a business hour, with no obligation.

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